CAMO
Campaign design collaboration: 

Maisie Pointon
Áine McCallion
Olivia Vaughan
Chloe Sweeney 

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This project won a Silver Impact Creative Conscience award.

In 2019, only 67.5% of eligible voters went to the polls. This will continue to decrease if we do not educate the younger generations about the importance of voting.

This project set out to highlight the failures of our Tory government by designing a hypothetical activist group who display pop-up educational exhibitions.

CAMO is a female under-cover activist group that uses tactics such as guerrilla marketing and public displays to raise awareness about socio-political issues. The exhibition “14 years” is split across 14 spaces within the university, with each space representing one of the 14 years that the Tories have been in power. Each space takes on a creative way to display the significant failures of our government.








14 years exhibition:





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